THE PROJECT

Craft a global campaign microsite that breaks the boundaries for marketing in the technology industry with innovative storytelling and interactive graphics.

With brilliant copy in draft, parallax references open in multiple browser tabs and an empty sketchbook, I got to work. I designed a piece that mixes photography, illustration, iconography and interactivity to tell the complex story of the K2 product platform.

The site illustrates the capabilities of leveraging existing data with forms and workflow, quickly and efficiently with product screenshots, third-party integration and a video demo.